So, I've been hearing about StyleMint, ShoeMint and JewelMint for months now (all are online shops with products designed by celebrities like Rachel Bilson, Jessica Simpspn, the Olsen twins and Kate Bosworth -- operating through the e-commerce site BeachMint). I first heard through industry 'buzz' that comes through my work at FIDM on a day to day basis, followed by magazine write ups and of course seeing some of my favorite bloggers promoting their products online recently. It's an interesting concept and one that will continue to branch out. The gossip currently is that the 'home' and 'intimate apparel' sectors are the next target...so if you haven't checked out their site yet, check it! If you don't become a member it's good to just be in the know! (you might also like the stylemint blog)
Now, let's talk shoes.
"The style of fashion icon Rachel Bilson, the vision of celebrated stylist Nicole Chavez, and the shoe-making expertise of the legendary Steve Madden, combine to bring you ShoeMint - a shoe shopping experience unlike any other."
SO...that all brings me to the exciting part. A co-worker of mine gifted me my first pair of booties from ShoeMint, the "Janyce"...totally made my day! After wearing them all day, my feet didn't hurt at all...not bad for the first day of new-shoe-break-in-factor. These casual western inspired (3inch) boots will be great with dresses and shorts when the weather warms up. For now I'm rockin' them with the skinny jean. What am I saying... they'll go with pretty much anything/any weather :)
I may have to become a member of this 'Mint' craze....